4 advantages of dedicated IP and definition

 

Dedicated IP is an IP address that is used specifically for one domain or one device only. This means that no other domains and devices can use the same IP address so protection and service performance is guaranteed.

If you want to build a website with a high level of security, such as an e-commerce site or company website that stores various sensitive data, a dedicated IP is a right choice.

In contrast to IP addresses in general or what is known as shared IP, there are many advantages of a dedicated IP. Let's get to know this particular type of IP address a little deeper!

What is a Dedicated IP Address?

Dedicated IP is a special IP address that is only used by one domain or device. This IP address is useful for websites or companies that need high security because only you can access it.

Because protection is guaranteed, dedicated internet protocols are commonly used on corporate networks, VPNs, and e-mail services. A dedicated IP address makes it easier for you and certain people to access sensitive company resources or assets.

At this point, maybe you are confused, what is the difference between a shared IP address and a dedicated IP address? Let's find the answer below.

The difference between Shared IP and Dedicated IP

Shared IP is an address used by multiple domain names on one server. Meanwhile, a dedicated IP is only used by one domain name.

Usually, shared IP is provided by shared hosting and the price is more affordable. A dedicated IP, it is generally available on VPS services at a higher price.

For more details, let's look at the impact of the differences between shared IP addresses and dedicated IP hosting!

1. Security

From a security standpoint, a dedicated IP is more secure. Because the IP address is only used by one website and one device only. This means that you can manage access to the devices or services you use yourself.

With a dedicated IP, the website also avoids being hit by an IP blacklist which is common with shared IPs. So, email or whatever you send can be well received by potential recipients.

2. Performance

Broadly speaking, dedicated IP provides better performance. This is because the performance of a dedicated IP is not affected by other websites. Whereas on a shared IP, the performance of one website can impact other websites that are on the same server.

3. SEO

Although there is no official information yet that IP has an impact on search engine optimization, the use of IP addresses still has an indirect impact. Especially in terms of access speed and website reputation.

As you know, dedicated IP is default from VPS hosting and shared IP is default from shared hosting. Since websites with dedicated IPs do not share a shared web server, access speeds are likely to be faster.

On the other hand, the reputation of a website with a dedicated IP is also safer because it is not affected by other sites.

So, that was the difference between a shared IP address and a dedicated IP address. Now, let's see the advantages of a dedicated IP address!

Dedicated IP advantages

Here are the advantages of a dedicated IP address:

1. Facilitate Website Access

Dedicated IP addresses allow access to websites without using a domain. Maybe, you are wondering why this can be called an advantage. If you already have a domain name, why do you have to access the website via an IP address?

In fact, there are situations where you are forced to access a website using an IP address. One of them is when your domain is still in the process of propagation or connecting to a website.

If your IP address is used by several websites at once, of course, this cannot be done.

2. Freer to Manage Servers

Dedicated IP provides flexibility in network usage.

For example, online games usually use a VPS server with a dedicated IP for better performance. So, service performance is not disrupted even though traffic is high.

Apart from that, a dedicated IP also allows you to manage website files via FTP and share files easily.

3. Maintain Email Address Reputation

A dedicated IP address can increase the reputation of a website's email address. Because the IP address is only used by one domain or website, it's easier for you to control sending email

This keeps you from the risk of the email being considered spam by the recipient. It's different from shared IP which is more vulnerable to being blocked. Because, if there is a website or domain that likes to send spam emails, then its IP can be blacklisted and other sites can also be affected.

4. Allows Installation of SSL Certificate

One way to secure a website is to install an SSL certificate. SSL is a component that encrypts data exchange within the site so that the information will not be leaked to other parties.

In the past, you were required to have a dedicated IP address in order to use an SSL certificate. However, now SSL can be installed on several websites with the same IP address thanks to SNI or server name identification.

However, whether or not SNI technology exists depends on the hosting service provider and the type of web hosting offered. In addition, some SSL certificate providers still require you to have a dedicated IP.

Improve Website Performance with Dedicated IP!

A dedicated IP is a dedicated IP address that is used for only one website or one device. Its use is suitable for e-commerce sites, online stores, financial websites, and corporate sites that require a variety of sensitive data and high traffic.

Usually, dedicated IP addresses are only offered on high-performance hosting services such as VPS. Although the price is more expensive, this type of IP address has several advantages over using a shared IP.

The advantages of a dedicated IP address include: making it easier for users to access websites even without a domain, providing more freedom in managing servers, maintaining the reputation of email addresses, and avoiding problems that occur with shared IPs.